What we undertake or, at least, try to understand the role of a public relations officer is that they gain understanding and support for their clients and thereby influence their opinions and behaviour . All that the world sees is a P.R.O managing reputation, but merely misses the stretch of hard work and pressure they put in and face . What goes on in their head when they face the public ? Can you handle the exposure and not give in to the "Brain Drain"?

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WAFA NAAZ

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